Dutch Bros. Coffee opens in Sisters

Owners Bill and Carol Smith are thrilled to open a coffee kiosk in Sisters - their eighth Dutch Bros. outlet in Central Oregon, joining the other seven drive-through kiosks in Bend and Redmond operating since 2004. 

Occupying the "coffee shack" left vacant by Espresso Junction, the latest Sisters drive-through java joint was buzzing with business starting at daybreak during a wild grand opening on Friday, April 13, freshly renovated in bright coats of blue, grey and white paint.

"We're excited to bring our 'Love all, Serve all' culture to Sisters. Dutch Bros. is about more than just serving a great cup of coffee," said Bill, smiling amid the festivities. "It's a simple approach but we try to satisfy the customers with amazing service and superior-quality coffee drinks while delivering them at lightning speed." 

Part of the distinctive Dutch Bros. style and trademark of integrating into the community is by giving back to charities like the Muscular Dystrophy Association, American Cancer Society, Boys and Girls Clubs of America and NeighborImpact, as well as donating to local schools and school activities in whatever town they operate.

The Smiths got initially involved with Dutch Bros. after a memorable visit to a Southern Oregon location.

"I was in the printing industry previously, and our business was founded on the principles of great customer service," said Bill. "Then I experienced Dutch Bros. hospitality and it was obvious to me they had an exceptional understanding of that process and that was very appealing to me and I wanted to be a part of their operations."

Founded in Grant's Pass in 1992 by two brothers, Dane and Travis Boersma, Dutch Bros. is the country's largest privately held drive-through coffee company, with over 180 locations in Oregon, California, Washington, Idaho, Nevada, Colorado and Arizona. Dane passed away in 2009 at the age of 55 after complications arising from Lou Gehrig's disease.

"I think this new spot between Cascade and Hood Avenues as you enter the town of Sisters has great visibility and great access," Bill said

Kimball and Kristie Luff have owned Papandrea's since 2006 and are pleased to have Dutch Bros. as their new neighbors.

"Bill is a great guy and I think a little bit of change is good," said Kristie. "More out-of-towners will be stopping by when they see their bright blue-and-white sign."

The building's remodel was toned down from the usual corporate requirements to better blend in with Sisters' Western theme and surrounding buildings.

"The response has been fantastic. This is all we do and we're passionate about it and I think Sisters is going to be amazed at the level of our sterling service and quality," added Bill. "We'll be serving our traditional menu of mochas, lattés and a variety of specialty coffee drinks made with our premium, private bean blend and roasted fresh daily. We've also recently launched our own energy drink, called Dutch Blue Rebel. Friday's opening celebration marked the culmination of our dream and desire to be a vibrant part of the Sisters community for many years to come."

Dutch Bros. Coffee in Sisters is located at 442 E. Hood Ave.